With the economics of the music industry changing daily, artists are looking for creative ways to monetize their assets. An emerging trend is offering meet & greets, merchandise packages, and signed memorabilia directly to fans. It’s a win for both sides. Not only does the fan get something really cool – they get guaranteed authenticity. If this helps put even ONE predatory soulless fraud on eBay out of business – the world of collecting will be a better place.
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